Jaguar Land Rover is one of the most automative accounts in the world. I worked on the JLR account at Accenture and I must say, it was very fun, getting to write in a British accent everyday.
The Defender 75th Limited Edition
In honor of the launch of the Series I Defender in 1948, Land Rover wanted to introduce the world to this beautiful, Limited Edition, with a lovely landing page.
Land Rover & Virgin Galactic Adventure of a Lifetime Sweepstakes
I co-developed this digital campaign with an art director. We were briefed to come up with a story that encouraged Range Rover owners to refer friends and family to buy a Range Rover in order to increase their chances of winning a trip to outer space. So wild.
Land Rover [Social]
There was a monthly social media editorial calendar to manage as well. Our team’s goal was to always bring unique points of view to life for each nameplate. Overall, our vision was to elegantly roll out Modern Luxury.
